Resource Blog

Every week, we read dozens of articles on branding, design, art, technology and how these subjects interact with each other. We occasionally write an article on these topics and issues as well. We wanted to use this blog to share some of the more worthwhile articles we come across as well as share some of our perspective. We continue to build this library in hopes that it’s a useful resource to our clients as well as other designers and design enthusiasts.

Good typography is good for your eyes and science is here to prove it

Good typography is good for your eyes and science is here to prove it

Kevin Larson, the psychologist of the Advanced Reading Technologies team at Microsoft in Richmond, is determined to improve the onscreen typography. Larson and his team of typographers and computer engineers are testing ways to reduce eye fatigue by designing fonts easier to read and exploring ways to improve reader’s experience for people with visual impairments.

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Reveal the Bright Side of the Moon with a Heat-Activated Solar Eclipse Stamp

Reveal the Bright Side of the Moon with a Heat-Activated Solar Eclipse Stamp

There is no dark side of the new United States Postal Service (USPS) stamp, really. As a matter of fact, it’s all dark until you place your finger over its black circle, and then a luminous moon is revealed. The Total Solar Eclipse Forever stamp commemorates the coming August 21 eclipse, which will cross over the entire continental United States, the first such event since 1918.

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As the name suggests, Brandless is trying to emphasize the products it sells rather than the brand itself. But creating the packaging for the 115 items the company sells as well as its graphic identity presented a unique challenge–how do you brand a company that’s called Brandless?

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Can Lego Make Coding As Fun As Bricks? My 3-Year-Old Put It To The Test

Can Lego Make Coding As Fun As Bricks? My 3-Year-Old Put It To The Test

Never tell Lego that it can’t build something out of brick. The humble Lego has produced complicated architectural models of the Death Star or Frank Lloyd Wright’s Falling Water, but it’s also built one of the most recognizable franchises in video games and a rapidly expanding Hollywood footprint. Lego’s empire is worth nearly $6 billion in annual revenue.

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