Logo design is the bread and butter of the design industry, and the best logos of all time have been hotly debated for years. But what defines a truly iconic logo, and has that changed over time?
Millad NX8000 is not exactly the kind of brand name that rolls off the tongue, nor does it have the easy brand recognition of a Nike Air, Apple iPad, or Diet Coke.
“I realized that to manage properly, I had to define what we stand for.
Successfully ‘owning’ a colour is a big deal. Here’s how a succession of top brands have staked their claim.
Over the last half-century, a handful of giant American brands have achieved world domination.
As a graphic designer, it’s natural that you’d look at the overall design of the car, advertising surrounding each model and the car logos that drive our recognition of the product.