Lilee Systems
Rebranding For Cutting Edge Transportation Technology Solutions
Lilee Systems is technology company, specializing in advanced communication and networking solutions for the transportation sector with a focus on ioT for rail and other transportation modes. Lilee Systems initially struggled to establish a strong brand presence in the competitive U.S. market and reached out to DarkSquaere to help them develop their visual identity and brand voice.

Timeless Brand Identity Design
DarkSquare’s branding for Lilee Systems skillfully merges the robust dynamism of the transportation industry with the refined elegance characteristic of tech firms. This approach perfectly captures Lilee’s dual proficiency in transportation technology and software innovation. The outcome has been significant, yielding enduring brand recognition through a timeless and impactful logo and identity. Established in 2015, this branding continues to effectively serve Lilee Systems and is poised to do so for the foreseeable future.

Complex Technologies, Concise Design
Style Guide Samples








DarkSquare has created a new brand and logo that are bold and stylish, and that recognizes the two company founders in a creative and meaningful way.
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