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TypeLaw

Designing Digital Experiences For AI Tools

With their new brand established, TypeLaw now needed their website redesigned to reflect the updated look and feel. DarkSquare provided a comprehensive website update that not only included the design but also ensured the optimization of accessibility compliance, SEO performance, and device compatibility. Since DarkSquare created the initial brand redesign, we were uniquely qualified to ensure the brand standards were correctly applied throughout the entire site.

Innovative Design, Rapid Results

Within just 24 hours of the new site’s launch, TypeLaw’s already robust audience base and substantial reach yielded tangible improvements. Notable changes included heightened conversion rates, a surge in customer inquiries, an uptick in partnership requests, increased inbound website traffic, and a substantial influx of new customer contacts. While these results were influenced by a combination of sales and marketing strategies, it’s particularly heartening to observe the substantial and swift positive impact on overall activity shortly following the introduction of the refreshed brand identity.

DarkSquare helped us develop our brand and our website. Having a team that understood user behavior in light of brand positioning was tremendously helpful in building our main touchpoint with our clients- our website. Their dev team was also extremely professional in building a website that functions as great as it looks.

Andrew Baker
Co-Founder and CTO, TypeLaw

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